Rolls-Royce Motor Cars has celebrated the opening of the new home of Rolls‑Royce in Poland. The dealership, which forms part of Auto Fus, and the British manufacturer of super-luxury automobiles commemorated the occasion with a prestigious event that attracted the ‘crème-de-la-crème’ of the Polish capital, including prominent members of the business community.

Auto Fus has been an authorized Rolls-Royce partner since 2010 and has extended their services to Sales and Aftersales two years ago.

James Crichton, Regional Director, Rolls-Royce Motor Cars, said, “This opening is a truly historic step since the first Rolls-Royce reached todays Polish territory in 1913. I would like to thank the Fus family for their passion and enthusiasm for the Rolls-Royce brand and in particular Tadeusz Fus for his involvement in the planning of this new showroom. As a family owned business the company has a thorough understanding of our customers, the vast majority of them being entrepreneurs themselves.”

Tadeusz Fus, founder of Auto Fus, commented, “This investment is the foundation for a prosperous future for Rolls-Royce in Poland. The opening is a significant milestone in the 72 years of our company’s history and adds significant momentum to the world of luxury in my home country. We take great pride in representing this iconic brand.”

At the opening event, Rolls-Royce wood specialist Pawel Sinkowski from the Home of Rolls-Royce at Goodwood, born in Brzeg, provided insights into traditional craftsmanship and the unlimited range of personalisation services.

The unique Rolls-Royce Bespoke service will be available from the new showroom. Bespoke enables customers to create a motor car as unique as their own fingerprint and is a key driver for business across the continents. The service extends from 44,000 exterior colours to an individual constellation of fibre optic elements in the starlight headliner and beyond. Every Phantom and most Ghost and Wraith family models contain some element of Bespoke.

The new facility will deliver the entire Rolls-Royce Motor cars portfolio and provides the most discerning clientele in Poland with direct access to Rolls-Royce Sales and Aftersales services. Customer deliveries of the latest addition to the portfolio, Dawn – the most seductive Rolls-Royce in history – will begin this month.

In 2015, new car sales in Poland reached a double-digit for the first time in the company’s history. Rolls-Royce Motor Cars Warsaw was recently recognised with the prestigious Global Aftersales Dealer of the Year award, ahead of 130 Rolls-Royce dealers around the world.

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